The Meiji Group has formulated the "Meiji Group 2020 Vision," a long-term management policy towards the year 2020.
(1) Definition of the 2020 Vision
The "2020 Vision" has been formulated based on the Group Philosophy, and it shows the direction that the Meiji Group should take over the next ten years.
(2) Concept
[The Meiji Group of the Future]
The Meiji Group aims to become a corporate group that brightens customers' daily lives by providing customers of all ages, from infants to the elderly, with foods that offer tastiness and enjoyment, as well as products that contribute to customers' physical and emotional well-being.
[Three Key Words in the 2020 Vision]
With the aim of brightening customers' daily lives, three key words, kodomo sukoyaka, otona hatsuratsu and minna wakuwaku, were specified in the 2020 Vision from the customers' perspective, and all members within the Meiji Group will work together to develop business with these words in mind.
These key words represent the following beliefs:
| Kodomo Sukoyaka | Treasure children! We want to see children's smiling faces. |
| Otona Hatsuratsu | Invigorate adults! We want to invigorate our customers through the tastiness and enjoyment of food. We want to become indispensable to our customers' physical and emotional well-being. |
| Minna Wakuwaku | Create excitement for all! We want to create excitement for customers of all ages. |
(3) Goals (numerical targets)
Our goals for fiscal 2020 are net sales of 1.5 trillion yen and an operating income ratio of 5% or higher.
In order to realize the Group Philosophy and the "Meiji Group 2020 Vision," we decided to have the Meiji Group shift to a new group management structure, which places a food company and pharmaceutical company under the umbrella of the Meiji Group holding company. We will develop our core businesses and expedite integration synergies by clarifying the identities of both the food and pharmaceutical businesses, which differ in terms of competitive environment, business cycle, related regulations, etc.
Date of conversion to the new management structure: April 1, 2011
