2016
Ghana
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Farmer training school held
We held training school in 2016. The farms in Domiabra village, where we visited, explained and demonstrated the proper harvesting, pruning, and pesticide spraying methods. Active Q&A sessions were also held between instructors and farmers. At the end of the school, the farmers ate chocolate made from cocoa harvested on their farms to ascertain the flavor of cocoa they had grown.
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Present prototype chocolate
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Explanation of harvesting methods
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Started operation of Meiji demonstration farm
We built Meiji demonstration farm in a plot of Domiabra village. This is to make farmers realize that if they manage fertilizer , pruning, weeding, and pesticide use as instructed, the harvest will increase.
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Gave Meiji T-shirt
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At the demonstration farm with the farmer (left)
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Participated in the 32nd National Farmers Day
In Ghana, a National Farmers' Day event is held annually to honor outstanding farmers for each crop, such as cocoa, coffee, and shea nuts, and that day is a national holiday.
This was the 32nd time the festival was held in a town called Kintanpo in the north. The President of Ghana attended and thousands of people gathered. The sponsor, Meiji, commended promising young cocoa farmers selected by the Ministry of Food and Agriculture. Awards were presented for the Tri-Cycle (with a cargo vehicle attached to the back of the motorcycle) and Meiji Milk Chocolate. -
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The winner, a cocoa farmer (left)
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Prize tricycle
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Held art class
We held an art class to 80 elementary school students in Aserawadi village. At cocoa farms near the school, they used crayons and pens to draw pictures of cocoa under the guidance of the teacher, and they had a great time. Finally, the best works were selected and awards were given.
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Art class
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Art class
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Ecuador
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Donated sun hats for use on farms
We donated a sun hats to farmers who work at farms where we purchase our cocoa beans.
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Donation of sun hats
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Distribution of seedling
Meiji, with the assistance of the Ministry of Agriculture, Farming and Fisheries (MAGAP) in Ecuador, held an event to distribute seedling to farmers who we had been supporting. 2000 of seedling and Meiji Milk Chocolate were distributed to about 100 farmers gathered at the hall.
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Distribution of seedling
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2015
Ghana
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Farmer training school in 2015
Thirty farmers placed their chairs on cocoa farms and looked at the posters to hear the instructors' explanations on appropriate cultivation methods, methods of using pesticides, health/safety, and the environment. Group discussions and presentations were held after the question and answer session. The farmer studied hard.
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Training School on cocoa farms
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Held art class
We visited Domiabra village in cocoa purchasing area and held an art class to 60 elementary school students. They painted with crayons and watercolors on cocoa trees, families, and homes. After the class, 9 excellent works were selected, and a scribble book and pen were presented to the winners.
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In elementary school classrooms
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Ecuador
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Donated work clothes
We donated working clothes to farmers who worked at the farms that purchased cocoa when they used fertilizers and pesticides. Employees from the Meiji visited each farm to hold a donation ceremony and handed it to each individual.
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Donated work clothes
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Wear work clothes at the farm
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Attended at graduation ceremony of farmer support program
Meiji employees attended the graduation ceremony for the program that wesupport through cocoa suppliers.
The region's plantations are small, but more than 100 years ago cocoa cultivation has been prevalent and is known worldwide for producing high-quality cocoa. The farmer assistance program aims to increase income through increased harvests and better farming operations, thereby improving the lives of farmers.
477 farmers attended the graduation ceremony. Farmers with excellent grades were presented with seedling, pruning equipment, and fertilizers. Meiji gave Meiji Milk Chocolate. -
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Graduation ceremony
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Best farmers get milk chocolate
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2014
Ghana
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Dream cocoa house creation
Meiji gave a third art class to 60 elementary and junior high school students in Aserawadi Village.
The kids colored the assembled wooden houses with paint and decorated to express "cocoa house I want to live in."
Finally, 5 excellent works were selected, and presented them with T-shirts, chocolates, etc. were given as gifts. The children enjoyed very much. -
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Preparation of cocoa House
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A commemorative photo shoot for everyone
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Ecuador
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Held training schools
Training schools were held for farmers supported by Meiji to learn about pruning, irrigation, pest control, and fertilization.
Fifteen farmers gathered in elementary schools and received an explanation using a projector by the instructor, and a Q&A session was held. -
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Lectures by instructors
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2013
Ghana
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For workshops on cocoa cultivation held
We held a workshops for cocoa farmers to learn about cultivation techniques and management. The festival is also held regularly in Thurman Village, which donated wells and seedling centers. Many farmers gathered in elementary school classrooms and were briefed by their instructors. Questions and answers have also been active, and the enthusiasm for cocoa farming has been conveyed.
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Lectures by instructors
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Q&A session
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Donation of wells and seedling centers
We donated a fifth well and a cocoa seedling center to Thurman village in our cocoa purchasing area.
The wells not only provide the water needed for living, but also serve as a place for people to gather and exchange information. Cocoa trees are generally grown from seedling, but a seedling center near the farm has made it easier for nearby farmers to get seedling. -
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Well
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Cocoa seedling center
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Delivery ceremony for elementary schools held
In August 2013, a long-sought primary school was completed in the village of Aselawadi in the cocoa purchasing area. It was made possible by our persistent efforts to utilize the Ministry of Foreign Affairs' ODA (ODA) system.
The desks, chairs and blackboards donated by Meiji were carried into the classroom, and the children were delighted.
On October 9, the delivery ceremony was held. Many customers attended, including the Embassy of Japan in Ghana and the Education Agency. Meiji officers were greatly applauded by the villagers for their comments on the importance of Ghanaian cocoa and the further strengthening of relations between Meiji and Aserawadi villages. We also donated cocoa arts created in September to the elementary schools.
Traditional festivals were also held on the day of the festival, and the tranquil village was usually surrounded by loud cheers and excitement. -
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At the classroom
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Primary school signage
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Donated Village Resource Centers
Since 2009, Meiji has been donating wells and mosquito nets to villages in areas where traceable cocoa beans are purchased. In August 2013, we donated a Village Resource Centre (VRC) to Himann Village, a purchasing area in western Ghana.
VRC is a renovated container. It has a personal computer inside. Using that personal computer, cocoa farmers can view and learn from programs on cultivation techniques. In addition, VRC is adjacent to junior high schools, and junior high school students can also learn to operate PCs. -
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Billboard for the Village Resource Center
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Students of neighboring junior high schools also use it for learning
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Elementary school under construction
Construction of elementary schools is proceeding smoothly. We plan to build foundations and walls with cement, and the roofing will be slate roofing. Meiji is also preparing to produce the equipment to donate. The carpenters are moving forward with construction work at a rapid pace so that they can stay in the field and meet the start of the new school season.
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Construction of an elementary school
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Signage of the elementary school construction project
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Elementary school students create cocoa Arts
A special class on cocoa arts was held for two days for 100 elementary school students in Aserawadi village. First, they drew a tree of cocoa and pasted cut pictures of cocoa pods, animals, houses, etc. around it. Cocoa pods looked at what they had picked in a nearby farms and painted them colorfully. The six pictures drawn by the children were decided to be decorated in a new elementary school. The children were also overjoyed to receive face painting after the class.
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Children drawing enthusiastically
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Completed cocoa artwork
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2012
Ghana
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Decided to build an elementary school
It was decided that a new elementary school would be built in the village of Aserawadi in the Meiji cocoa purchasing area. We realized through tenacious approaches by utilizing the Ministry of Foreign Affairs' ODA (ODA) system.
We decided to donate equipment such as learning desks and chairs to a new elementary school. Attended the signing ceremony held at the Japanese Embassy in Ghana in January. This scene was widely featured on local television and in newspapers. "The hoe-in ceremony" was carried out at the planned construction site of the elementary school. -
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Signing ceremony at the Embassy of Japan in Ghana
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Pledging ceremony at the planned site of construction
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Donation of wells
Meiji donated three new wells to cocoa purchasing area. Meiji donated four wells, together with wells in the village of Asalawadi in 2009. Meiji employees visited the site, and in every village the well was very pleased.
Utilization of wells will lead to a drastic reduction in water drawing work in rivers, which is mainly regarded as the role of women and children. -
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Billboard for the Du Waranton village well
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Duwarrant Pont village well
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Donating chocolates and calendar
Meiji employees visited Aserawadi Village. Villagers always welcome us with a smile. This time, we handed a chocolate made by using traceable beans purchased from the area to each child. We also donated a calendar made with the photographs taken during the previous visit. The wells in the village have become indispensable to the life of the village, and they are managed by the people in charge.
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Donated calendar
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With children in front of elementary school
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2011
Ghana
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Participated in traditional local festivals and held an award ceremony for Cocoa Art Contest
Meiji employees were invited to a traditional festival held annually in the village of Aserawadi. At the festival, we held an award ceremony for Cocoa Art Contest, which we had previously drawn. Prizes include pastel crayon, sketchbooks, etc.
In addition, the Great East Japan Earthquake on March 11 attracted considerable interest even in the village, and we received the flag of Hinomaru where the cheering message of "Good luck in Japan! Meiji!" was written.
The well, which we donated in 2009, was used greatly by the villagers, and we were thankful that "it helps us because we don't have to go to a distant brook to fetch water." -
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Lively parade
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Awarded as “Meiji Prize” for the best work
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2010
Ghana
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We donate chocolates and stationery, "Cocoa Painting Contest" held
Employees from Meiji visited the village of Aserawadi again. We brought chocolates from Japan made by hand with cocoa bean produced in the area. It was greatly appreciated by the villagers. The children were handed stationery and soccer balls. We also had about 100 people to draw pictures of cocoa in order to get people interested in cocoa farming. The children smiled all the way. We also planted cocoa seedling.
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Drawing a picture of cocoa under the guidance of the teacher
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Cocoa seedling planted on a village farm
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2009
Ghana
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Donation of wells, mosquito nets, etc.
Cocoa production is the most significant industry in Western Ghana's Aserawadi village in our purchasing area. Meiji donated wells and mosquito nets that had been strongly requested by the village. All the villagers participated and a well donation ceremony was held on a grand scale. The moment water was pumped out, many cheers were excited. In addition, mosquito nets are used in each household to prevent malaria.
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Moment that water is pumped out of the well for the first time
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Mosquito nets for malaria control
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