Chocolate
Meiji Milk Chocolate has been an iconic brand in Japan since 1926 and is now a favorite with chocolate lovers worldwide. Today the company's chocolate lineup includes more than twenty other brands, each with delicious characteristics. Chocolate Kouka features high cocoa polyphenols, and Meiji The Chocolate explores the origins of cocoa with a "bean to bar" concept. And Chocorooms (Kinoko no Yama) is a popular rich chocolate treat combined with crispy crackers. The company's chocolate lineup is expanding in China, the United States, and Asia, and Meiji chocolate is currently the top seller in Japan with 25.2% of the market.*
We also actively support important sustainability causes worldwide. By visiting cocoa-producing countries to assist in overall production, we help realize the sustainability of high-quality, environmentally-friendly cocoa bean farming practices.
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Sourcing of Cocoa
Meiji supports cocoa farmers in eight countries, including Ghana, Ecuador, and Dominica, through Meiji Cocoa Support (MCS).
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Agroforestry Milk Chocolate Initiative
Agroforestry is a farming method that benefits the environment by reusing deforested land to cultivate agricultural and forestry products in line with the natural ecosystem.
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Cocoa Beans and Chocolate
The most important raw material for chocolate is cocoa beans. Meiji visits where the cocoa beans are grown in search of the highest quality beans for the most delicious chocolate.
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Wellness Stories
Sustainable Cocoa Means Knowing Your Growers
When it comes to sustainable sourcing, there's no substitute for a direct relationship with growers and suppliers.
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