Now ideas for wellness

About Meiji

At a Glance

At a Glance

Get to know Meiji at a glance – from our core business to our most important numbers.

Food

Our Nutrition Initiatives

Our Nutrition Initiatives

Our goal is to improve the lives of people of all ages around the world through nutrition, from infants to older adults, and we are dedicated to achieving this goal.

Pharmaceuticals

R&D

Medical needs are always diversifying – here's how Meiji is responding.

Kinoko no Yama (Chocorooms)

Kinoko no Yama (Chocorooms) are a delightfully fun milk and dark chocolate layered snack shaped like mushrooms. Released in 1975, the crispy biscuit stem capped with rich chocolate on top came after five years of manufacturing trials, along with other products inspired by nature like Takenoko no Sato (Chococones). Now, this sweet is sold in Japan, Singapore, the United States, and other countries, and is a long-selling sweet that is popular with all ages.

Photo of Kinoko no Yama (Chocorooms)

Line Up

Experience the Tasty Side of Nature

As part of our "We support you with chocolate" initiative, Meiji hosts a nature education program for parents and children to raise awareness about our natural environment. Everyone can enjoy this one-day program in the mountains, packed with exciting activities where we play games, take cooking classes, make ice cream, and learn how cocoa beans become chocolate.

Photo of people who participated in the one-day program in the mountains.

Product

Product information follows Japanese food labeling standards.

Product information follows Japanese food labeling standards.

Kinoko no Yama 74g
Chocolate snack
Contents: 74g
Ingredients: Sugar, Wheat flour, Cocoa mass, Vegetable oil, Whole milk powder, Cocoa butter, Lactose, Shortening, Condensed milk products, Skimmed milk powder, Creaming powder, High fructose glusose syrup, Malt extract, Salt, Yeast/Emulsifier, Raising agent, Flavor (Contains Wheat, Milk and Soybeans)
Storage: 28℃ or lower
Nutrition Information
per pack (74g)
Energy423kcal
Protein6.3g
Fat26.7g
Total carbohydrate39.4g
Sodium chloride0.3g